- Mobile apps
- Health
Ulfa
An Arabic and English mobile app that brings people together with mental health facilitators, in small circles and structured sessions.
Bring your idea
to life
Digital products, websites and brand identities in Arabic and English, for startups and companies scaling across Egypt and the Gulf.
Selected work
Real projects for real clients
- Web platforms
- Health
Praxa
A clinic platform for four roles (admin, provider, patient and staff), with AI the provider reviews and approves before it reaches the patient's record.
- Web platforms
- Mobile apps
- HR tech
Duet
A two-sided hiring platform with an AI assistant for recruiters and another for candidates.
What I do
From digital product to brand identity
Everything in Arabic and English from the start. Every project gets a quote that fits what it needs.
Digital products
Web and mobile apps, from the first flow to developer-ready screens.
Design systems
Components and clear rules that keep a product consistent as it scales.
Websites & landing pages
Fast bilingual websites that are easy to update.
Brand identity
Logo, colours and type in Arabic and English, with a guide for using them.
About
Hi, I'm Noura
I bring together design thinking, technical knowledge and an understanding of marketing to develop brand identities and digital experiences end to end — from research and defining what's needed to screens that are ready to build. Every design is buildable, grounded in the project's goals and shaped for its audience.
Arabic and English
Arabic designed from the start, not a translation of an English interface.
50+ clinics
Use Praxa, a platform I helped design, in the US.
6+ years
Designing digital products and brand identities for markets in Egypt, the Gulf and the US.
Got an idea? Let's talk.
Send me a few lines about your project and I'll reply myself.
Get a quote
hello@nourawafik.com